We are a one-stop webshop offering the widest variety of authentic and trendy ethnic fashion. Our online platform offers it all - sarees, salwar kameez, lehengas, contemporary Indo Westerns with an exquisite collection of accessories.
To provide our customers a truly international online shopping experience, we guarantee superior quality and craftsmanship through our range, supported by swift and secure processes right from purchase to product delivery and beyond.
We envisage ourselves as the best online shopping experience for customers worldwide, providing rich Indian artistry through truly international fashion statements. The aim is to source the best of Indian Ethnic Fashion and spread its magic.
Our collection encompasses 15,000 of the latest Indian styles. Our team of fashion experts work with artisans and weavers to bring you red-hot trends inspired by fashion runways.
Unlike many online stores, we have a dedicated collection of Ready-to-Wear styles in plus size. We also have an exclusive tailoring section for stitching Indian styles in larger sizes.
Our unique UDesign service offers customization in your chosen design, ensuring tailored perfection in the fit, styling & adornment. It’s like having a boutique that creates just for you.
Having a specialized curation team gives us an edge. We curate collections by festivals, colors, body types, zodiac signs, weddings, types of ethnic work - and more. Makes shopping so easy.
Where would you find authentic treasures from artisan hubs across India? Right here. Kanjeevaram from Tamil Nadu, Baluchari from Bengal, Leheriya from Rajasthan...et al.
We’ve put the finest technology at work so that all our front-end platforms are futuristic and mobile-ready. Shop from your mobile with ease, and get prices in your local currency to boot.
We deliver the finest Indian fashion worldwide at the most pocket-friendly rates. Rest assured, we levy No Hidden Fees and take full responsibility for the possible in-transit risks.